recently, as the U.S. 3D film “Avatar” in the country Reying, global
TV 3D industry rise to an upsurge. In fact, foreign companies are jointly building a kind of 3D TV content, the new standards-based hardware system, which could become the global TV industry in the development of new technical barriers. China’s color TV enterprises, how strategic restructuring to adapt to new competitive requirements for building strategic planning capacity is a major issue currently facing.
As the U.S. 3D film “Avatar” in China Reying, 3D has become the hottest topic in the community; At the same time, in the recently concluded CES show,
Matsushita , Samsung , Sony , LG, Sharp, Toshiba and other multinational giants and domestic TCL, Hisense, Haier is a 3D TV prototype display. In the new round of 3D color TV wave pattern of how the world’s TV business? Chinese enterprises should be how to improve the status of the world? Stay tuned “
Home Appliances Depth, “the 18th of.
Host: users Hello everybody, welcome to this issue, “appliance-depth” program. First, we welcome the consultation Paller, senior director of appliance expert Mr. Luo Qingqi.
Romanian teachers, the latest 3D film, “Avatar” Reying in China, giving rise to an upsurge of 3D, the various vendors in a timely manner prior to the CES show to introduce a 3D TV, in addition to Panasonic, Samsung, Sony, Sharp of these multinational corporations, China’s TCL, Hisense, Haier also showed their prototype 3D TV. You feel that “Avatar” of Reying and these TV companies to accelerate their own between the two 3D television is no necessary link?
Luo Qingqi: links. “Avatar” is merely a tool for promoting 3D models. Because each year there are movies, but you will find in this year conversion, the U.S. launched a large always has some special mission on it. I think that now, “Avatar” in the global Reying, we are not watching “Avatar”, actually want to watch “Avatar” in 3D or 3D “Avatar.” (Therefore, it is) has a mission.
Moderator: mean not just a movie itself. Including 3D may be a 3D technology, or deeper inside the mission.
Far as we know, Panasonic is as “Avatar,” the film’s only partner in audio and video for the film by the use of 3D technology from R & D to support the full range of post-production, you think 3D pattern of the global TV industry inside the United States, Japan and China, the location of these enterprises is what?
Luo Qingqi: this question is a very fresh. But we also need to attract enough of. I think, in fact, you see the U.S. manufacturers and Japanese manufacturers to promote, you push 3D Ye Hao, pushing “Avatar” or that it is pushing this. Including this year’s CES, there 3D heat. But I think, in this way should we learn from. The United States led the content industry, Hollywood, the base, which is the production of content, but the content is a format, such as 3D. However, like Japan is doing? This is sponsored by Panasonic, it wants the facts to form a 3D standard. For example now, you supply the content, I supply the machine, or I will supply the machine and the content production side, after the formation of a standard. In this case, you can seal up the TV industry. Not only that you can make 3D TV, but you can create 3D content, I think this is a very horrible things.
Competition is not as we imagined, I was on TV calculating the cost of television, my lower cost than others, I was not able to win, and I technology and, like them, I was not able to win, and television to From the TV around to do, is a chain. Now what is it? United States, what is it? In fact, “Avatar” is not magic, but the “Avatar” has created a miracle in that? I think that this miracle is not the film itself, is to mobilize the power of the film, that is the United States to mobilize public opinion around the world capacity, which is a motive behind it. You take over a film in general can be mobilized in this way.